food manufacturing
Marketing
New York Bagels Campaign Returns with National Television Push
New York Bakery is running its 'Bakes You There' television campaign through to April 2026, targeting 31 million impressions across major UK channels. The move represents the brand's largest sustained media investment since 2020, following successful engagement metrics from the initial 2025 run.
Events
IFE 2026 Seminar Programme Targets Ingredient Innovation and Market Intelligence
IFE and IFE Manufacturing 2026 will examine technical development, consumer analysis and commercial strategy when they return to ExCeL London on 30 March to 1 April. The seminar programmes address ingredient innovation, reformulation, sourcing transparency and market forecasting under the theme 'Feeding the Future'.
Exclusives
KETO IN BAKERY: Scaling Low-Carb Innovation for Industrial Production in a Changing Food Landscape
Discover how the ketogenic diet is revolutionising industrial bakery production. Fatma Boukid explores the technical challenges of scaling keto baked goods from artisanal to mass production, including innovative ingredient substitutions, formulation strategies and process re-engineering. Learn about replacing traditional flour and sugar with nut flours and non-nutritive sweeteners, managing dough rheology, extending shelf life and navigating complex regulatory landscapes across global markets.
Regulation
Industry Calls for Strategic Reformulation as UK Advertising Restrictions Take Effect
UK food manufacturers face new advertising restrictions requiring strategic reformulation as regulations limit promotion of 13 product categories. Ingredient suppliers urge focus on functional nutrients and transparent supply chains over compliance workarounds.
Production
Cerealto and Fresca Foods Form Strategic Partnership to Strengthen Co-Manufacturing Capacity
Cerealto forms strategic partnership with Colorado-based Fresca Foods, expanding co-manufacturing capacity across Europe and the Americas. The transaction combines Cerealto's ten European production centres with Fresca's 350,000 sq ft US manufacturing facilities specializing in bars, granola and baked goods.
Exclusives
Baking Europe Autumn 2025
Where heritage meets innovation: explore how AI-powered hygiene, plant-based egg alternatives and smart wastewater solutions are transforming modern bakeries.
Facilities
Middleby Centro di Innovazione Opens with Focus on Production-Scale Testing
Middleby Corporation opens 65,000-square-foot innovation centre near Venice for production-scale testing of bakery, protein and snack processing equipment. Facility offers R&D, validation and training for industrial food manufacturers.


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