Tastewise social media data from I.T.S flavours points to strong growth in visually driven profiles, from pink guava to mango habanero, across UK sweet bakery.

Marks & Spencer has brought back its Strawberry & Creme Sandwich, alongside a new chocolate variant and the launch of sweet dipping products.

Baker Street has launched a Light Rye Bread into Sainsbury's, targeting shoppers new to rye with a softer texture, sourdough starter and a nutritional profile including fibre, protein and iron.

Tesco is expanding its premium bakery offering with the launch of Tesco Finest Potato Burger Rolls

Nestlé Professional has launched a branded muffin range with Cherrytree Bakery, tapping into data showing UK consumers are more likely to buy sweet bakery they recognise.

The Bialystoker Kuchen is a Polish roll with a documented production history, a straightforward baking process and no boiling step, making it technically simpler than the bagel it is often compared to. This overview covers dough formulation, shelf life challenges and commercial potential for industrial bakers considering the speciality roll segment.

IFF has opened a new Vanilla Innovation Center in Madagascar, expanding its research and development capabilities

CSM Ingredients has launched Creami, a filling range for bakery, pastry and confectionery professionals, combining Sipral's expertise with CSM's artisanal knowledge across eight European markets.