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Marketing

People

International Talent Set to Shine at the iba UIBC Cup of Bakers 2025

On 18 and 19 May 2025, Düsseldorf will host some of the world’s finest bakers as they compete for gold at the iba UIBC Cup of Bakers.

Innovation

From Brionuts to Viennoiserie: What Industrial Bakers Can Learn from Comptoir Bakery’s Artisan Workshops

As the divide between artisan authenticity and large-scale efficiency continues to blur, industrial bakers across Europe are increasingly...

Research

The Croissant Revolution: New Opportunities for Industrial Bakers

New research from bakery manufacturer Bridor reveals that Britain’s passion for croissants is stronger than ever.

Flavours & colours

Dawn Foods Launches Seasonal Cake Programme: Meeting Consumer Demand with Tailored Solutions

Dawn foods responds to consumer preferences with seasonal flavours essential for customer engagement and driving sales

Marketing

The Rising Demand for Tortillas and Flatbreads: Market Trends and Opportunities for Industrial Bakers

The Rising Demand for Tortillas and Flatbreads: Market Trends and Opportunities for Industrial Bakers.

Marketing

Students Say Taste Comes First When Buying Baked Goods on Campus

Taste is the top priority for students when purchasing baked goods at campus outlets, according to a new report by Délifrance

Marketing

Baking Beyond Boundaries: Key Snacking Trends for Industrial Bakeries in 2025

In an exciting preview at Natural Products Expo West, Mondelēz International's SnackFutures Ventures is set to unveil groundbreaking insight

Marketing

A recipe for engagement: how SOCIAL MEDIA is shaping consumer behaviour

Social media is shaping consumer behaviour. What started with sharing recipes has quickly risen to influence every aspect of food

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