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The Surprise Factor: How European Bakers Are Winning Private Label Contracts Through Innovation

Discover how bakers can capitalize on PLMA's 2025 breakthrough: surprise beats price in private label. 30,000+ industry pros saw game-changing bakery innovations like grated balsamic vinegar balls. Learn why premium private label baked goods are winning over cost-cutting strategies and how to transform your bakery business.

Innovation
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Bakery Ingredients Market Set to Surpass $25 Billion by 2029 Amid Shifting Consumer Demands

The global bakery ingredients market is projected to experience robust growth, increasing from $18.41 billion in 2025 to $25.11 billion by 2029, according to a new industry analysis from The Business Research Company.

Business
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New Gluten-Free Brand OAF Debuts in UK Retail

New product where the brand's emphasis on wheat starch technology represents a technical differentiator in a category where rice-based formulations have become standard, potentially offering consumers closer approximations to traditional bread experiences.

New products
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New York Bakery Rolls Out Major Campaign with Brand Identity Overhaul

The UK's leading bagel brand has unveiled its most substantial marketing push in four years, combining television advertising with a comprehensive visual refresh that strengthens its Manhattan roots.

New products
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Protecting Your Bakery's Reputation: The Critical Role of Metal Detector Testing in Industrial Baking

Essential guide for European industrial bakers on metal detector testing protocols. Learn validation, verification, and routine monitoring methods to prevent contamination, meet retailer requirements, and protect brand reputation. Includes testing frequencies, innovation updates and compliance best practices for bakery production lines.

Equipment
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Lantmännen Unibake Sweden Announces SEK 700 Million Investment in New Örebro Production Facility

Lantmännen Unibake Sweden, the company behind the well-known Korvbrödsbagarn brand, has announced a substantial investment of approximately SEK 700 million to construct a new production facility in Örebro. This strategic expansion represents one of the most significant developments in Sweden's industrial baking sector and underscores the company's commitment to meeting rising demand for specialty bread products.

Funding & investment
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Beyond Tradition: The Culinary Philosophy Behind Bridor's Latest Pierre Hermé Creations

Explore the cultural influences and technical innovations behind Bridor's new Pierre Hermé viennoiseries - Raspberry Lychee Signature and Lemon Sensation. Analysis of premium ingredient sourcing, industrial lamination techniques and European market trends for professional bakers.

New products
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Innovative Sensor Technology in Forage Farming: Why It Matters to Industrial Bakers

A recent academic milestone in Swedish agriculture could have broader implications for sectors beyond livestock farming — including industrial baking.

Ingredients
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Electric Ovens Gain Ground as GEA Launches All-Electric Tunnel System

GEA has released the E-Bake G2, an electric-only tunnel oven that the company claims reduces energy consumption by up to 40% compared to gas-fired predecessors.

Equipment
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Major Expansion: Geary's Bakery Invests £36M in New Leicester Production Facility

Geary's Bakery, the family-owned operation behind Jason's Sourdough brand, has opened its third production facility in Leicester, representing a £36 million investment in manufacturing capacity.

Facilities
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Lesaffre Presents Future-Focused Baking Solutions at IBA 2025

Baking with Lesaffre made a notable impression at IBA 2025 in Düsseldorf last week, presenting its vision for the future of baking through an innovative stand concept and several new product developments.

Partner content
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IDDBA 2025 Starts This Week: Key Industry Event Gets Underway

The International Dairy Deli Bakery Association (IDDBA) trade show begins this weekend in the United States. For over four decades, this event has served as a significant platform for dairy, deli and bakery professionals to examine industry developments and forge business connections.

Events
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